Entrepreneur Magazine states... "The greatest strength of Franchising is its ability to bring independent retailers together using a single trademark and business concept. The benefits of this affiliation are many: brand awareness, uniformity in meeting customer expectations, the power of pooled advertising and the efficiencies of group purchasing. For the individual owner, there are several advantages to Franchising. The ever-present risk of business failure is reduced when the business program has already proved to be successful in the marketplace; the use of an established trademark saves the business owner the cost of creating and advertising a name that customers will recognize; and the advantages of group advertising and purchasing make operations more profitable. In addition, ongoing training creates an instant operational expertise that would otherwise need to be acquired through trial and error. Also, with Franchising, expansion seems to come more naturally. Operating a successful Franchise may quickly lead to building a second and then a third business, and so on. Fortunes have been built this way."

• A Career that is Supportive of Motherhood!
• Brand and Name Recognition
• Support and guidance in Choosing your Location
• Support and Guidance in Finding and Hiring Instructors
• Benefit from Our National Advertising and PR
• Professionally Designed and Highly Visited Website
• Weekly Instructor Exercise Video Clips
• Monthly Instructor Newsletters
• Monthly Franchisee Newsletters
• Chat Group and Forums with other Franchisees
• Continuing New Products and Services
• Marketing Ideas
• Samples and Special Discounts from Strategic Partners
• Monthly Microsoft® Live Meeting® Presentations
• Monthly Member Newsletter

• Fit to Deliver™
• L.E.A.N

Franchisees have the opportunity to add prenatal classes through Fit to Deliver™ and a weight management program called L.E.A.N.

L.E.A.N. was developed by Lisa Druxman.